VALERIO TREVISO

AI Art Director & Creative Technologist

Rome, IT.

About

Highly innovative AI Art Director and Creative Technologist with over 20 years of experience in digital strategy, brand development, and UX/UI design. Specializes in integrating generative AI tools to accelerate creative workflows and deliver empathetic, data-driven digital experiences. Proven leader in multidisciplinary project management, strategic design, and mentorship, driving impactful results across diverse industries from e-commerce to public administration.

Work

Freelance

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AI Art Director

Rome, Lazio, Italy

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Summary

Led as a freelance AI Art Director, specializing in integrating generative artificial intelligence tools into visual design and branding processes to accelerate creative development and enhance digital experiences.

Highlights

Integrated generative AI tools, including Midjourney, Kling, ChatGPT, Claude, Gemini, and Perplexity, into creative direction and development workflows to enhance efficiency and innovation.

Functioned as a Creative Technologist, focusing on methods to create and accelerate empathetic, accessible, and data-driven digital experiences for diverse clients.

Provided mentorship in Prompt Engineering and Strategic Design, guiding professionals in leveraging AI for creative and business outcomes.

Developed and executed cutting-edge visual design and branding strategies, leveraging AI to achieve distinctive and impactful client results.

ConfucioNet - Agenzia SEO e Digital Marketing

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Digital Manager

Rome, Lazio, Italy

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Summary

Managed multidisciplinary digital projects, overseeing budgets, coordinating teams, and fostering institutional relationships with clients and partner agencies for a leading SEO and Digital Marketing agency.

Highlights

Directed creative initiatives and managed complex project bids with associated budgets, ensuring successful delivery and adherence to financial targets.

Cultivated and maintained institutional relationships with key clients and partner agencies, enhancing collaboration and securing new business opportunities.

Oversaw the study and design of UX/UI interfaces, leading to improved user engagement and digital product performance.

Specialized in brand identity development and enhancement, implementing online advertising campaigns and optimizing organic positioning for high-tech web and e-commerce projects.

CONI - Federazione Italiana Pesistica

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Brand Designer

Rome, Lazio, Italy

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Summary

Contributed to the National School of Training, Certification, High Specialization, and Updating for the Italian Weightlifting Federation as a Brand Designer.

Highlights

Designed and implemented visual and web assets to enhance the federation's brand presence and digital outreach.

Developed and executed web and social content strategies, increasing audience engagement and brand visibility.

Conducted SEO audits to optimize online content and improve search engine rankings for the federation's digital platforms.

Provided training and mentorship as a classroom tutor, sharing expertise in digital design and strategy.

Comune di Roma - Assessorato Bilancio e Patrimonio

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Digital PR Consultant

Rome, Lazio, Italy

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Summary

Served as Personal Assistant to the Assessor for Budget and Heritage, contributing to digital PR and social media management initiatives within the Municipality of Rome.

Highlights

Provided strategic Digital PR consulting, enhancing public perception and communication for the Assessor's office.

Managed social media campaigns and content as an SMM specialist, increasing online engagement and information dissemination.

Supported high-level communications and public relations strategies, contributing to effective departmental outreach.

Assisted in the coordination of public-facing initiatives, ensuring consistent messaging and brand representation.

Federazione Italiana Powerlifting

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Art Director

Rome, Lazio, Italy

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Summary

Directed the didactic training network for the Italian Powerlifting Federation, focusing on curriculum development and operational coordination for the Italian Academy of Strength.

Highlights

Managed digital PR and visual content for print media, ensuring consistent brand messaging and high-quality visual representation.

Developed comprehensive content strategies, optimizing information flow and engagement across various platforms.

Designed and maintained the institutional website as a web designer, enhancing user experience and accessibility.

Coordinated technical staff, educational secretariat, and vendor relationships, streamlining operations and improving program delivery.

Consiglio Regionale del Lazio

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Digital PR Consultant

Rome, Lazio, Italy

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Summary

Acted as a Spin Doctor for an elected Councillor and spokesperson for the IX Permanent Consultative Commission at the Lazio Regional Council, managing digital communications and public relations.

Highlights

Provided expert digital consulting, influencing public opinion and supporting political campaigns.

Developed and executed content strategies for political communications, ensuring effective message delivery.

Managed digital PR and visual content for print media, enhancing the public image of the Councillor and commission.

Designed and maintained a personal blog, serving as a key communication channel for public engagement and information dissemination.

Bimbomarket Srl

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E-commerce Manager

Rome, Lazio, Italy

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Summary

Managed operations for Italy's largest e-commerce platform specializing in early childhood products, overseeing online sales, marketing, and web development.

Highlights

Directed the e-commerce platform, optimizing product listings and sales funnels to drive online revenue growth.

Managed visual content for print media and the e-shop, ensuring brand consistency and appealing product presentation.

Designed and updated the e-shop, improving user experience and site functionality to enhance conversion rates.

Implemented SEO and DEM strategies, increasing organic traffic and direct marketing effectiveness for the e-commerce business.

Confindustria - Federazione Italiana del Terziario Avanzato

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Office Automation Specialist

Rome, Lazio, Italy

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Summary

Responsible for hardware and software provision and support within the Italian Federation of Advanced Tertiary, ensuring operational efficiency and digital asset management.

Highlights

Managed the provision and maintenance of essential hardware and software, ensuring seamless operations for the organization.

Designed visual content for print media, contributing to corporate communications and branding.

Developed and maintained the corporate website, enhancing online presence and information accessibility.

Implemented SMM and DEM strategies to support organizational outreach and digital marketing efforts.

Volunteer

Ambassador for "Gold for Kids" Project

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Fondazione Umberto Veronesi

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Served as an Ambassador for the "Gold for Kids" project, supporting medical care and research on pediatric tumors and promoting accurate scientific information.

Highlights

Championed fundraising and awareness campaigns for pediatric cancer research and medical support.

Educated the public on scientific information related to childhood tumors, ensuring accurate and accessible communication.

Collaborated with foundation initiatives to expand outreach and impact for children's health.

Territorial Activities Coordinator

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Caritas di Roma

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Coordinated territorial activities for Caritas di Roma's Solidarity Emporium, supporting community aid and social initiatives.

Highlights

Managed local outreach programs, ensuring effective distribution of aid and support to vulnerable populations.

Coordinated volunteer efforts and resources for the Solidarity Emporium, optimizing operational efficiency.

Facilitated community engagement and awareness campaigns for Caritas's social welfare initiatives.

Education

IA360

Italy, , Italy
Moderator and Trainer Artificial Intelligence

Courses

Latest advancements and trends in Artificial Intelligence

Confuconnet

Italy, , Italy
Master SEO and Social Media Management

Regione Lazio

Lazio, Lazio, Italy
Professional Qualification Diploma Graphic and Web Design

Unspecified High School

Italy, , Italy
Scientific High School Diploma Informatics

Awards

Italian Powerlifting Title

Polisportiva SS Lazio

Awarded for achieving a national specialty title in Powerlifting, recognized as a national interest athlete by Polisportiva SS Lazio.

Languages

Italian

Certificates

Gold Member of the Growth Program

First online academy in Italy on Growth Hacking

Skills

Software & Design Tools

Adobe Creative Suite (Photoshop, Illustrator, InDesign, AdobeXD), Figma, Sketch, WordPress, GetResponse, Miro, CapCut.

AI Tools & Prompt Engineering

Text-to-Text (ChatGPT, Claude, Perplexity, Gemini, NotebookLM), Text-to-Image (Midjourney, Leonardo, Ideogram, Flux 1, Letz AI, Recraft, Rea, Magnific, Adobe Firefly, Reve AI), Text-to-Video (Kineo, Runway, Hygen), Text-to-Audio (Veed.io), Text-to-Music (Suno, Uido), Prompt Engineering, Generative AI Integration.

Digital Marketing & SEO

SEO (WordLift, SeoZoom), Digital Marketing, Content Strategy, Social Media Marketing (SMM), Direct Email Marketing (DEM), Organic Positioning, Online Advertising Campaigns.

Creative & Brand Development

Creative Direction, Brand Identity Development, Visual Design, UX/UI Design, Web Design, Creative Technology.

Project Management & Leadership

Multidisciplinary Project Management, Budget Management, Team Coordination, Institutional Relations, Client Management, Partner Agency Management, Strategic Design, Mentorship.

Soft Skills

Stress Management, Problem Solving, Initiative, Empathy, Leadership, Lateral Thinking, Critical Thinking, Flexibility, Creativity, Artistic Sense, Patience, Learning Agility, Communication Skills, Relational Skills, Collaborative Spirit, Organizational Planning, Active Listening.